For those anxiously awaiting the debut of GABRIELLE CHANEL – CHANEL’s first women’s fragrance in 15 years – prepare to be tipped over the edge with anticipation.
Captured by British film director Ringan Ledwidge, the new film campaign showcases CHANEL ambassadress and American actress Kristen Stewart breaking free from the confines of a cocoon and into a liberating run; gathering her speed so she can crash through a wall to infinite freedom.
Set to the track Runnin’ (Lose It All) by Beyoncé, the film takes a bold new direction as it celebrates modern femininity built on confidence, determination, and independence.
Mark September 1, 2017 in your diaries. GABRIELLE CHANEL is set to fly off the shelves for what is undoubtedly one of the biggest fragrance launches of the year.