If, like me, you pay close attention to images of tastemakers like Ashley Olsen and Erin Wasson, you’ll quickly realise they tend to leave the house wearing the same thing almost every day: wet hair.
As it turns out, perfectly imperfect locks have nothing to do with a blow-dryer.
With understated styles firmly in favour for the autumn/winter 2015 catwalks next month – and along with the obvious time-saving benefits and keeping hair healthy by letting it dry the natural way – I turned to Mark Townsend, Dove Celebrity Hairstylist (the man behind Mary-Kate and Ashley’s hair for the past 15 years!) for advice on leaving the house with damp hair without looking completely drenched and disheveled.
“Ashley [Olsen] always leaves the house with wet hair,” says Townsend. “She simply pulls her hair into a low ponytail, twists it around into a bun, secures with an elastic and goes outside for the day. Once her hair dries, she unties the bun and the result is gorgeous, textured waves that have a really beautiful kink.”
But before you say anything, air-drying requires more than just a quick shower. In fact, it’s a downright science!
Obviously, towel-drying hair is step numero uno after you get out of the shower and though it may sounds obvious, taking a couple of minutes to towel dry hair properly will be worth your while.
By trying to get most of the water out, it should be dry by the time you get to work, plus it adds more body. Rigorous towel-drying tends to make hair a bit knotty, so lightly comb it through once if necessary, but then don’t use a comb again after that. Remember: you’re trying to work with the hair’s natural texture.
“Once dry, applying a little bit of product is important to stop hair from becoming fluffy,” says Townsend who also tends to the manes of Diane Kruger, Jennifer Lawrence and Natalie Portman (just to name a few!).