A BEAUTY ICON TURNS 20!

Posted in Skin on March 3, 2016 by


What goes up must come down, and what’s put on must come off.

Ask any dermatologist, skincare guru or Gritty Pretty beauty editor, “What’s the golden rule for complexion?” And, they’ll all agree — it’s makeup removal.

Whether you’re wearing a couple of coats of mascara or a full-face of makeup, it’s imperative that you take it all off at the end of the day. Even those of you with flawless skin (Miranda Kerr, I’m looking at you!) still need to cleanse your face at night.

For those who follow Gritty Pretty on Snapchat (@grittypretty), you’ll know my days both begin and end with Bioderma Sensibio H20 Micellar Cleansing Water. And, it seems it’s the same for many other women around the world too – including Gwyneth Paltrow, Kate Moss and legendary makeup artist, Tom Pecheux – with 1 bottle sold every 3 seconds. Not bad, eh?

While micellar cleanings waters are now as common as, well, water, Bioderma’s Sensibio H20 is The Mother of Them All. Quite literally, being the first, it birthed the micellar trend.

In the mid-90s, French dermatologists (the best kind of derms) were confronted with an increasing amount of sensitive skin cases. At the time, there was no suitable cleansing product. Bioderma recognised this and, in 1995, created the first ever non-rinse cleansing/make-up removing water specifically designed for sensitive skin. GENIUS.

A few years back, I was lucky enough to travel to France to see how Bioderma’s miracle makeup remover is made. Let me tell you – nothing gets me more more excited that seeing hundreds of those clear and pink bottles on a conveyor belt being poured to the top with this precious holy water.

HOW DOES BIODERMA’S MICELLAR CLEANSING WATER WORK?

Bioderma Sensibio H20 Micellar Cleansing Water gets its name from the science behind the product: it’s made up of ‘micelles’, which are tiny oil molecules suspended in water.

Instead of being made of a foaming solution that may contain harsh chemicals and soaps, micellar waters are very different. Those tiny micelles grab on to all of the unwanted particles clinging to your face and literally dissolve them.

There’s no need to use a wash cloth to rub your face which may cause irritation. There’s no need to even rinse! Simply soak a cotton pad with the water and wipe it all over. Even waterproof mascara and the richest red lipstick is melted away.

TO CELEBRATE BIODERMA’S 20TH BIRTHDAY, YOU CAN WIN A TRIP TO FRANCE!

To celebrate the 20th anniversary of this iconic product, Bioderma wants to throw a par-tay IN FRANCE with YOU!

Win 5 days in Paris and the South of France (travel dates: Monday 30th May and Friday 3rd June 2016). First stop is Cannes – the playground of the rich and famous. You’ll then visit the French countryside in Provence and stop over at the Bioderma Factory for a once-in-a-lifetime opportunity to see first-hand how Bioderma products are made (seriously, it’s very cool). On the way home, you’ll visit Paris – the mecca of those drool-worthy French pharmacies – where you can also stuff yourself with baguettes and cheese (surely, it would be rude not to?).

To enter, simply click here and upload a 1-2-minute video covering one of the following topics:

  1. How do you include Bioderma H2O in your skincare routine?
  2. How would you explain the concept of micellar water to someone who doesn’t know what it is
  3. How has Bioderma H2O changed your skincare routine?

Video entries close April 30th 2016 and the winner will be announced on May 6th 2016 (and you guessed it, yours truly – Eleanor Pendleton – is one of the key judges!).

This is a once in a lifetime opportunity, beauty lovers.

Go on, ENTER NOW!


Credits